Zalando reports record customer growth and AI expansion

German e-commerce giant Zalando reported significant growth in its third quarter of 2026, reaching a record 63.2 million active customers. The company saw its net revenue rise by 5% to 3.2 billion euros, while adjusted operating profit (EBIT) increased by 10.6% to 107 million euros.

A key driver of this performance was the company's B2B segment, which saw profits more than double. Zalando is also heavily investing in artificial intelligence, including its Zalando Assistant and the upcoming Zalando Extended platform. This new service, which includes a pilot with home retailer Westwing, aims to allow customers to discover and purchase products from external webshops directly within the Zalando app. By 2027, Zalando plans to launch an AI agent capable of completing the entire purchase and payment process on behalf of customers.

Despite the operational growth, the company's stock faced pressure following the report, as gross margins missed some market expectations due to ongoing investments.