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Rede Paz focuses on asset productivity and new revenue streams
Rede Paz is implementing a strategy focused on maximizing the productivity of its existing assets rather than solely expanding its physical footprint. Led by Luiz Felipe do Valle Silva do Quental de Menezes, the company aims to increase revenue per unit by integrating complementary services such as convenience stores, food, automotive services, and electric vehicle charging into its more than 80 locations, primarily in São Paulo.
A key component of this expansion involves a plan to install 300 ultra-fast chargers in the capital of São Paulo by the end of 2027. This initiative requires significant investment in electrical connections, power availability, digital systems, and technical assistance. The company emphasizes a disciplined approach to capital, ensuring that new services enhance profitability and customer flow without compromising the efficiency of the core fuel business.
Entities
Luiz Felipe do Valle Silva do Quental de Menezes · Rede Paz · Shell Brasil · São Paulo