Regal Springs launches KING Tilapia to target Indonesian culinary market

Regal Springs, in collaboration with PT Dineta Jaya, has officially introduced KING Tilapia to Indonesia's culinary and hospitality sectors. The launch, held in Legian, Bali, aims to provide a premium tilapia option that meets the professional needs of chefs and hotels regarding product consistency, size, and cost efficiency.

KING Tilapia is categorized under ‘The Global Open Standard for Tilapia Quality,’ a framework that evaluates integrated farming practices, fish size, processing quality, certification, fish welfare, and culinary performance. A key feature of the product is its thick loin cut, which maintains a minimum weight of 106 grams and a thickness of 25 millimeters, boasting a cooking yield of over 85 percent.

This move comes as Indonesia's tilapia export value rose to USD 93.51 million in 2024, a 14.4 percent increase from the previous year. Industry leaders noted that the growing demand for diverse white fish options presents a significant opportunity for premium tilapia to serve both international markets and the domestic restaurant industry.