Reliance Digital launches D.I.S.C.O. consumer electronics sale

Reliance Digital, India's largest consumer electronics retailer, has launched the Digital India Sale Crazy Offers (D.I.S.C.O.) campaign. The sale is scheduled to run through August 16, 2026, across Reliance Digital stores, MyJio Stores, and the company's official website.

The promotion features discounts on a wide range of products, including smartphones, televisions, laptops, and home appliances. Specific offers include exchange bonuses of up to ₹15,000 on select electronics, a 50% discount on the purchase of a second product, and bank card or UPI discounts of up to ₹30,000. Additionally, customers may receive a complimentary one-year extended warranty.

Mobile accessories are seeing significant markdowns, particularly within the boAt brand. Some audio products, such as the boAt Airdopes 458, are listed with discounts exceeding 80% off the MRP. Other deals include reductions on power banks, chargers, and wearables.