Reserva celebrates 20 years in Rio de Janeiro

The Brazilian fashion brand Reserva celebrated its 20th anniversary with an event at the Museu do Amanhã in Rio de Janeiro. The celebration featured musical performances by Buchecha, DJ Malboro, and the Baile Charme de Madureira. The brand, which launched with a focus on questioning traditional menswear through irreverence and provocative communication, used the milestone to present its 2027 collection.

Actor Rodrigo Santoro and Mel Fronckowiak attended the anniversary festivities. The couple also appeared together at a special screening of the film ‘Furnas Fundas: Uma fábula gótica brasileira’ in Rio de Janeiro. The film, directed by Beto Marquez, is a comedy blending horror, fantasy, and political satire set during a heated election.