Retail and logistics sectors anticipate growth during upcoming holiday campaigns

The upcoming holiday shopping season is expected to drive significant economic activity across the retail and logistics sectors. In Andalusia, Spain, the Black Friday and Cyber Monday campaigns are projected to generate over 21,000 hires, representing a 7.8% increase compared to the previous year. Cádiz specifically expects 2,555 new contracts, an 8% rise over 2025, while Almería is set to see the highest percentage growth in the region at 13.6%.

In the luxury food and beverage sector, Osborne reports that the Christmas season is critical to its business, accounting for approximately 60% of its annual sales. The company is focusing on product innovation, including the launch of Nordés 0,0 and Carlos I whisky, while exploring expansion into new categories such as Scotch whisky and tequila to bolster its global portfolio.