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[BUSINESS] · Brazil · 3 sources

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Rio de Janeiro tourism generates R$ 22.5 billion in eight months

Tourism injected R$ 22.5 billion into the economy of Rio de Janeiro between January and August 2026, according to data from the Rio de Janeiro City Hall. During this eight-month period, the city welcomed 8.5 million tourists, representing a 5% increase in visitor flow compared to the same period in 2025.

Brazilian visitors accounted for R$ 15.2 billion, or 67.3% of the total expenditure, comprising 6.9 million of the total visitors. International tourists contributed R$ 7.4 billion, or 32.7% of the total, with 1.6 million visitors recorded.

The economic movement estimates were calculated based on a study by the Fecomércio Institute of Research and Analysis (IFec RJ). The average expenditure per Brazilian visitor was R$ 2,206, while the average expenditure for international tourists was R$ 4,647.

Entities

Instituto Fecomércio de Pesquisas e Análises · Prefeitura do Rio · Rio de Janeiro