Roborock and Cotiar challenge premium cordless vacuum market

The cordless vacuum cleaner market is seeing increased competition between premium established brands and emerging budget-friendly options.

Roborock is positioning its H60 Hub Ultra as a high-end competitor to brands like Dyson. The model features an integrated charging and auto-emptying station that deposits debris into a sealed HEPA-filtered bag. It utilizes a brushless motor providing 210 AW of suction power, a JawScraper anti-tangle brush, and offers up to 90 minutes of battery life in ECO mode.

In the budget segment, the Cotiar R11 is noted for offering high-end specifications at a significantly lower price point. It features a 500 W brushless motor with suction reaching up to 50 kPa in Max mode, a seven-layer filtration system with H14 HEPA, and an anti-tangle brush with LED lighting. While its Max mode provides 15–20 minutes of use, its Eco mode offers 50–60 minutes of autonomy for standard cleaning tasks.