Royal Reign walks Amazon Kids Back-to-School runway in New York

Royal Reign Jones Neil, the 11‑year‑old daughter of rapper Lil Kim, modeled at the 17th Annual Amazon Kids Back‑to‑School Fashion Show on July 30, 2026. The event was held at Iron23 in New York City, presented by Rookie Kids, and streamed live on Amazon Live. Royal joined a lineup of celebrity children and professional models, showcasing collections from Nike, Levi’s, Lacoste, Converse and Hurley.

The show also featured the daughters of Ice‑T, Coco, DaniLeigh and Busta Rhymes among other hip‑hop and reality‑TV personalities. Royal’s appearance follows earlier runway credits, including the 13th Annual Rookie USA Fashion Show in 2023 and a Macy’s Rookie Kids runway during New York Fashion Week. Lil Kim praised her daughter, saying, “I can’t be a hypocrite… so she don’t make the same mistakes that I made,” and recalled her first performance with Royal as “one of the biggest highlights of my career.”