Sabancı Holding commemorates the 103rd anniversary of the Turkish Republic

Sabancı Holding has released a special advertisement to mark the 103rd anniversary of the founding of the Republic of Turkey. The campaign, titled “29 October is once a year, the Republic is every day,” emphasizes that the values of the Republic are upheld daily through labor, production, and following the path set by Mustafa Kemal Atatürk.

The film utilizes a modernized version of the traditional “Senede Bir Gün” melody to connect historical celebrations with scenes of contemporary daily life. It features various sectors, including education, science, engineering, and sports, to highlight the continuous effort required to sustain the nation's achievements.