Sachitama to launch KAI La grace bath salt brand inspired by Mie Prefecture

Sachitama Co., Ltd., based in Funabashi, Chiba, has announced the launch of its new aroma bath salt brand, ‘KAI La grace’. The brand is scheduled to begin sales via its direct-to-consumer EC site on August 25, 2026.

The ‘Mie Series’ features nine different varieties inspired by the natural landscapes of Mie Prefecture, including the Kumano Kodo trails and the coastal areas of Owase. The products utilize deep-sea water salt produced in Owase City. Each scent and color is designed to evoke specific local scenes, such as ‘Isuzugawa’, ‘Pearl Sea’, and ‘Iseji’.

The brand aims to contribute to regional revitalization by promoting the culture and natural resources of Mie Prefecture to a national and potentially international market.