Sagra delle Sagre concludes with high attendance in Barzio

The 61st edition of the Sagra delle Sagre in Barzio has concluded with high attendance and positive feedback for its new management under PK Events. Organizers reported that visitor numbers exceeded expectations, with estimates ranging from 100,000 to approximately 120,000 attendees over the nine-day event.

New organizational strategies, including a redesigned floor plan to better distribute crowds, were implemented to improve movement within the exhibition areas. Feedback from exhibitors has been largely positive, with organizers noting that the vast majority of participants expressed satisfaction with the event. The festival also saw a notable increase in younger audiences and international tourists.

Additional highlights included the success of the ‘Un aiuto con il cuore’ lottery organized by Soccorso Bellanese, which sold over 23,000 tickets. While some minor logistical adjustments regarding stand positioning were noted, the event is being viewed as a successful step toward the future growth and territorial valorization of the festival.