Salvatore Ferragamo launches new Firenze fragrance collection

Salvatore Ferragamo has introduced the Firenze Collezione, a new line of unisex eau de parfum designed to evoke the essence of Florence through scent. The collection aims to blend the maison's artisanal traditions with modern fragrance trends, drawing inspiration from the city where the brand was founded.

The collection features six distinct fragrances, including Bellezza, which combines leather with cardamom and oud; Cupola, featuring elderflower and plum; Hollywood, utilizing bergamot and fig; and Arte, a floral composition of iris and rose.

Additionally, the brand offers Signorina Eleganza Eau de Parfum. This fragrance features a scent profile of grapefruit and pear, transitioning into osmanthus and almond, with a base of patchouli and white leather. The 100ml bottle is positioned at a price point of approximately 33.56 Euro.