Samira Lui partners with Mercedes-Benz

Italian television personality Samira Lui, known for her role on ‘La Ruota della Fortuna’, has entered a new collaboration with Mercedes-Benz. The showgirl recently visited the Merbag dealership to acquire a Mercedes Classe A.

The Classe A is positioned as an entry-level premium compact vehicle, with Italian market prices starting at approximately 37,053 euros and potentially exceeding 50,000 euros depending on specifications. Available options include a plug-in hybrid version capable of an electric range of up to 81 km.

Before her career in entertainment, which included titles such as Miss Blumare and third place at Miss Italia, Lui pursued studies in architecture and interior design, eventually earning a diploma as a surveyor (geometra).