Samsung India launches Big Bespoke AI Fest with up to ₹19,470 cashback

Samsung India has introduced a promotional campaign called The Big Bespoke AI Fest, running from August 1 to August 15, 2026 to coincide with the country's Independence Day. The offer provides cashbacks of up to ₹19,470 on selected Bespoke AI appliances, including smart refrigerators, washing machines and a 25 kg washer‑dryer combo.

Buyers can also take advantage of zero‑down payment options through Samsung Finance+, with a “1 EMI Off” scheme that waives the first installment on the washer‑dryer combo under a 20‑month, 5‑month financing plan. Extended warranty coverage is included, offering a one‑year extended warranty plus two additional free years on certain models, and a ₹99 warranty add‑on for single‑door refrigerators. The promotions are available via Samsung’s official website, the Samsung Shop app and authorized retail partners across India.