San Salvador de Jujuy hosts entrepreneurship workshop for APPACE

Students from the Association for the Protection of Cerebral Paralysis (APPACE) and their families participated in a new edition of the “ABC Emprendedor” municipal workshop in San Salvador de Jujuy. Organized by the municipality through the Club de Emprendedores, the program aims to provide tools that foster autonomy, creativity, and entrepreneurial skills.

The training, held at the APPACE headquarters in the Bajo La Viña neighborhood, focused on practical knowledge regarding the creation, presentation, and commercialization of products and services. Led by Matías Cruz and Rodrigo Urquiza, the workshop covered business plan development using the Canvas Model, pitch development, customer identification, and cost analysis.

The initiative seeks to empower participants by helping them value their own capacities and strengthen sustainable commercial skills.