SATRA honored with Leading Vietnamese Brand Mark award

Saigon Trading Group (SATRA) has been honored with the 'Leading Vietnamese Brand Mark' award at the Made By Vietnam Day 2026 program. The award, organized by Ho Chi Minh City Television (HTV) in collaboration with the Ho Chi Minh City Investment and Trade Promotion Centre (ITPC) and the Ho Chi Minh City Institute for Development Studies (HIDS), recognizes enterprises demonstrating innovation, competitiveness, and self-reliance.

SATRA is pursuing a strategy to become a primary green and digital commercial hub for Ho Chi Minh City. The company aims to leverage a closed value chain that integrates supply, processing, logistics, and smart data to connect more effectively with consumers. This ecosystem includes key entities such as COFIDEC, which handles the processing and export of agricultural and aquatic products, and VISSAN, a major provider of essential fresh and processed food products.

To receive this distinction, SATRA met rigorous criteria established by an appraisal council, including industry leadership, high revenue and tax contributions, and the ability to represent national brands in international markets. The company also maintained compliance with regulations regarding labor, environment, food safety, and intellectual property.