Saudi Arabia uses Cristiano Ronaldo as a political tool for reform

The recruitment of Cristiano Ronaldo by Saudi Arabia is being analyzed as a political tool rather than a mere sporting endeavor. The move is viewed as part of the broader reform efforts led by Crown Prince Mohammed bin Salman to modernize the kingdom and its international image.

As part of the Saudi Vision 2030 strategy, the country is utilizing high-profile investments to project a new era of prosperity. However, there are indications of a potential recalibration of these massive projects. While the kingdom continues to invest heavily in tourism and luxury developments, there is speculation regarding a shift in focus toward industry, minerals, and artificial intelligence, potentially scaling back some of the more ambitious megalomaniac projects to ensure long-term viability.