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[BUSINESS] · Vietnam · 4 sources

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SCG Home Vietnam opens large-scale retail showroom in Hanoi

SCG Home Vietnam has officially opened a new 5,500-square-meter retail showroom in the Long Bien district of Hanoi. Operating under a ‘One-Stop Destination’ model, the three-story facility aims to streamline the home finishing process by consolidating various product categories into a single location.

The showroom features over 60 domestic and international brands, covering categories such as floor tiles, sanitary equipment, furniture, and household appliances. Notable brands present include Prime, Catalan, Viglacera, and Vitto for tiles, as well as COTTO, Jomoo, and DeMuhler for sanitary ware. The space is organized into functional zones, including model homes and practical bathroom displays, allowing customers to compare materials, colors, and designs in a realistic setting.

Tananan Decha-Umphai, Director of SCG Home Vietnam, stated that the goal is to reduce travel time for customers and provide convenience in balancing choices according to their specific needs and budgets. The opening ceremony was attended by several officials, including the Ambassador of Thailand to Vietnam, Urawadee Sriphiromya.

Entities

Long Bien · SCG Home Vietnam · Tananan Decha-Umphai · Urawadee Sriphiromya