Screen time usage statistics in Italy

Statistics regarding screen time usage in Italy indicate that significant portions of a lifetime are spent engaging with electronic devices. Based on an 80-year lifespan, spending an average of five hours per day on screens equates to approximately 16.7 years, while eight hours per day would result in 26.7 years of screen time.

In Italy, television remains a major medium, with 94.1% of the population using it as of 2025. Auditel data shows Italians spend an average of 3 hours and 17 minutes per day watching television, with the highest consumption occurring among those aged 65 and older, particularly during the autumn-winter months and prime time.

Smartphone usage follows different demographic trends. According to Digital 2025 data from We Are Social and Meltwater, Italians spend an average of 2 hours and 54 minutes daily on smartphones. Censis data highlights that 64.5% of 16–17-year-olds spend more than four hours a day on smartphones for non-work activities, and over half of those aged 18–34 exceed the same threshold.