Sears catalog 1975 scandal involving undergarment advertisement

The Sears catalog played a transformative role in mail-order retail, offering a wide variety of goods and services, including the ability to order blueprints and materials for modern homes.

In 1975, the company's Fall/Winter catalog became the center of a significant scandal involving page 602. The page featured models advertising undergarments, but customers noticed that the imagery failed to properly cover the models, leading to widespread confusion and controversy.