Secret Garden joins Shopee 17. 8 Festival to promote local fragrances
Local fragrance brand Secret Garden is participating in Shopee’s ‘17. 8 Festival Pilih Lokal’ campaign to celebrate Indonesia’s 81st Independence Month. The campaign aims to connect Indonesian MSMEs and local brands with the modern lifestyle of the younger generation.
Shopee is providing a platform for over 300 local brands to offer various promotions, including discounts of up to 81 percent. Adi Rahardja, Senior Director of Business Development at Shopee Indonesia, stated that local products can become part of daily life when they possess strong character, stories, and identity, reflecting Indonesia’s cultural and natural richness through modern creations in fashion, beauty, culinary, and fragrance sectors.