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[BUSINESS] · Japan · 11 sources

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Sega President Shuji Utsumi Announces Plans to Expand Game Music Access

Sega president Shuji Utsumi, a former president of Warner Music Japan, said Sega’s game‑music catalog is “exceptional” and that only a few companies can match its breadth. He announced plans to make Sega’s music more accessible worldwide through streaming services such as Spotify and Amazon Music, including curated playlists, collaborations with other artists and live performances.

Utsumi highlighted Sega’s studio Atlus, which is registered as a single artist on streaming platforms but ranks among the top performers on Spotify, underscoring the popularity of video‑game music. He cited the iconic Yakuza track “Baka Mitai,” noting that fans worldwide sing it at gaming‑related concerts, with audiences from Japan and abroad joining in.

The initiative aims to reach global fans who already enjoy Sega’s soundtracks and to broaden the exposure of the company’s extensive music library.

Entities

Atlus · Baka Mitai · Sega · Sega Ltd. · Shuji Utsumi · Spotify · Warner Music Japan

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