Selena Gomez's Rare Beauty Unveils New 'Rare Beginnings' Perfume

Selena Gomez Rare Beauty Rare Beginnings perfume launch pear pistachio fragrance

Rare Beauty, the cosmetics line founded by singer‑actress Selena Gomez, announced the launch of its second fragrance, Rare Beginnings Eau de Parfum. The scent will be released on 7 August 2026 and is marketed as a bright, sweet, optimistic fragrance that captures the idea of new starts.

Rare Beginnings opens with pear and pistachio notes, followed by a heart of gardenia, jasmine and lotus, and leaves a warm, gourmand trail. The bottle has been engineered for accessibility, featuring an ergonomic design developed with hand‑function therapists and packaging engineers.

The launch includes two new layering balms that allow users to customize the fragrance.

Entities: Rare Beauty · Rare Beginnings Eau de Parfum · Selena Gomez

Sources

Selena Gomez Nearly Spills Out of Plunging Danielle Frankel Dress [www.thefashionspot.com]

3 days ago

Znalazłam perfumy z Zary, które pachną drogo. Trudno uwierzyć, ile naprawdę kosztują [miumag.pl]

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Rare Beauty's new scent launch is like nothing else on the market [evoke.ie]

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Selena Gomez stworzyła perfumy z pistacją, gruszką i różowym cukrem. Zapowiadają się wyjątkowo apetycznie [www.glamour.pl]

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A Rare Beauty tem um novo perfume a caminho, pensado para ser fácil de usar por todos [sapo.pt]

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Rare Beauty lancia Rare Beginnings: il nuovo profumo di Selena Gomez sa di fresh start, pera e marshmallow - Metropolitan Magazine [metropolitanmagazine.it]

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