SEMA Show 2026 to feature 2,000 brands and technical industry training

The 2026 SEMA Show in Las Vegas is preparing for a large-scale exhibition, with over 2,000 brands expected to occupy more than 1 million net square feet of indoor space. The event will feature a New Products Showcase and the Media’s Choice Awards, which highlights new industry products.

Industry organizations are focusing on technical education and media engagement. I-CAR will provide training and expertise regarding Advanced Driver Assistance Systems (ADAS) calibration and collision repair challenges. Additionally, the Specialty Equipment Market Association (SEMA) and RACER Network are launching a four-part docuseries, ‘SEMA Battle of the Builders,’ which profiles the craftsmanship and creative processes behind award-winning vehicle builds from the 2025 competition.