SEOApp expands SERP Sensor to track Google AI Overviews

SEOApp, a search engine optimization platform based in Montgomeryville, Pennsylvania, has expanded its SERP Sensor engine to include native tracking of Google AI Overviews. This update allows digital agencies and brands to monitor how AI-generated summaries impact organic search visibility in relation to standard listings.

The expanded engine tracks keyword and full-phrase positions on a daily basis, identifying search volatility and the placement of AI Overviews alongside traditional organic results. This monitoring capability is integrated into the existing SEOApp dashboard and is included in standard subscriptions. The tool also connects with Google Search Console to provide a unified view of organic queries, site health, and AI-driven search features.