Sephora announces tiered loyalty savings event

Sephora is launching its biannual loyalty savings event, offering tiered discounts to Beauty Insider members. The sale provides varying levels of savings based on membership status, including early access for top-tier members.

In the United States and Canada, Rouge members receive 20% off eligible merchandise starting October 30, followed by VIB members at 15% and Insider members at 10% starting November 3. Additionally, all Beauty Insider members can access 30% off Sephora Collection merchandise from October 30 through November 9.

In other regions, such as Ireland and the UK, the MySephora loyalty program offers different structures. Gold members can begin shopping on October 29, with other tiers following from October 30 to November 2. Discounts for these members include 25% for Gold, 20% for Silver, and 15% for Bronze tiers. Certain brand exclusions apply to these offers, including electrical products and specific brands like Dyson and Rhode.