Seven Media Group executive Toby Potter departs

Toby Potter, the chief transformation officer for Southern Cross Australia, has departed the company. Potter’s exit follows more than a decade of service across two separate stints with the organization.

His departure comes amid a period of significant leadership changes following the merger between Southern Cross Austereo and Seven West Media earlier this year. Other recent executive shifts include the appointment of former NRMA chief Rohan Lund as CEO in May, the replacement of former CEO Jeff Howard, and the succession of chairman Heith Mackay Cruise by Teresa Dyson.

Additionally, the merged entity, which has operated under the Southern Cross name throughout the year, has officially rebranded as ‘Seven Media Group’.