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[BUSINESS] · United Kingdom · 3 sources

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Shrinkflation highlighted by discovery of 35-year-old Mars bar

A British woman, Victoria Gordon, discovered a 35-year-old Mars chocolate bar while cleaning a home, providing a stark illustration of inflation and shrinkflation.

The chocolate bar, which expired in February 1991, was significantly larger than modern versions, weighing 65 grams compared to the current 40 grams. Additionally, reports indicate that the product was sold for approximately five times less than its current price. Gordon described the practice of reducing product size while maintaining or increasing prices as a shame and a form of deception.

Entities

Mars · Victoria Gordon