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SimpleFeed and FouAnalytics partner for Apple News ad verification
SimpleFeed, Inc., an Apple News Preferred Partner, and ad verification platform FouAnalytics have announced a strategic partnership to provide independent verification for advertising campaigns on Apple News.
Under this agreement, advertisers purchasing direct inventory through SimpleFeed can opt to include FouAnalytics to measure and verify ad delivery. Mark Carlson, CEO of SimpleFeed, stated that the integration aims to provide transparency and independent confirmation of delivery across their premium publisher network while maintaining user privacy protections.