Sisal rebrands SisalTipster platform as SisalClub

Sisal announced that its SisalTipster editorial project has been rebranded as SisalClub. The new name reflects an expanded scope that moves beyond football to cover basketball, major sports events, the Sanremo Festival, entertainment and pop‑culture topics, while still keeping sport as a core focus.

Marketing senior director Raffaela Leoni said the change aims to provide a wider digital space where the community can share and discuss all of their passions. The rebranding is accompanied by a visual identity update, with a refreshed logo that retains historic elements of the Sisal brand but uses a bolder, more contemporary typography and colour palette.