SKIMS appoints former Supreme creative lead Erin Magee as Chief Design Officer

SKIMS has announced significant leadership changes as the intimate apparel company expands its product categories and international presence. Erin Magee, formerly the chief creative officer at Supreme for 22 years, has joined the company as its first chief design officer. In this role, Magee will oversee design and creative product direction.

Additionally, longtime creative director Kim Schraub has been promoted to chief brand officer. Schraub, who has been with the brand since before its official 2019 launch, will now manage the brand across retail, campaigns, collaborations, and storytelling. Co-founders Kim Kardashian and Jens Grede cited both Magee’s distinct design perspective and Schraub’s long-standing impact on the brand's identity as key drivers for these appointments.