< Back to all clusters
[CULTURE] · Italy · 2 sources

started · updated

Skincare and wellness trends focus on vinotherapy and post-summer recovery

Skincare and wellness trends in Italy focus on recovering skin health after summer exposure through specialized treatments and routines.

Vinotherapy, which utilizes grape extracts and polyphenols from grape seeds to provide antioxidant benefits, is being offered as a luxury wellness experience. At Il Borro, owned by Ferruccio Ferragamo, guests can undergo multisensory rituals involving grape seed oil and scrubs. Similarly, the platform Freedome highlights luxury agritourism in the Marche hills offering antioxidant resveratrol wraps and wine tastings.

To address skin dehydration and imperfections caused by sun, wind, and salt, beauty expert Maria D’angelo recommends a gentle skincare routine. Key advice includes using mild cleansers to protect the skin's hydrolipidic film, ensuring non-comedogenic makeup removal, and cautiously introducing exfoliating acids like salicylic or glycolic acid to improve luminosity and clear pores. Daily mineral sun protection remains essential.

Entities

Ferruccio Ferragamo · Freedome · Il Borro · Maria D’angelo