Polish firms and public sector face AI adoption challenges and EU regulation

A recent Gi Group survey shows that 42 % of Polish organisations are using AI‑driven automation, yet only 12 % apply it at scale and a third have no plans to adopt it. Companies often buy AI tools without redesigning processes, creating layers of complexity rather than true transformation. In recruitment, AI assists with job ads, candidate screening and communication, but also raises competence gaps and concerns over the authenticity of AI‑written applications.

Deloitte warns that AI‑automation of routine tasks is breaking the skills ladder for early‑career workers, limiting opportunities to build experience. Meanwhile, municipalities such as Katowice, Poznań, Gdańsk and Kraków are piloting AI chat‑bots and assistants to handle citizen queries and internal office work.

The forthcoming EU AI Act forces firms to inventory AI use, assign clear ownership and ensure compliance; the Polish data‑protection authority (UODO) urges legislative updates to avoid fragmented oversight. Big‑tech firms have already faced more than 13 billion zł in EU fines for unlawful AI data practices. Microsoft Poland warns that firms that ignore AI risk exclusion from the global economy, while discussions on implementing the EU Digital Services Act in Poland focus on rapid content‑blocking procedures. Overall, AI’s spread is reshaping Polish business operations, public services and labor markets, with implications for credit demand and economic growth.