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Smart glasses and eyewear industry updates in Japan
The eyewear market is seeing significant developments in smart technology and specialized retail. The Ray-Ban Meta smart glasses, developed by Ray-Ban and Meta, are gaining popularity among parents due to their ability to capture first-person photos and videos using integrated 12-megapixel cameras and AI features.
In Sabae, the smart glasses brand SABERA is set to begin general sales on October 27, following a pre-order period starting October 21. These lightweight devices, weighing approximately 38g, utilize waveguide optical technology to display information such as translations, notifications, and navigation directly within the user's field of vision.
Retail expansions include Paris Miki opening a new location within San'eikai Hirohata Hospital to provide specialized eye care and seamless prescription services for patients. Additionally, Oakley has released its new TERES 2026 autumn/winter model, noted for its high stability during use.
Entities
Meta · Oakley · Paris Miki · Ray-Ban · SABERA