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[CULTURE] · Japan · 2 sources

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Snow Man members star in new Osaka Ohsho commercials

Snow Man members Tatsuya Fukazawa and Shota Watanabe are appearing in new commercials for Osaka Ohsho. The “Material Deliciousness” campaign, which focuses on the brand's commitment to avoiding five specific food additives, is scheduled to begin broadcasting on the 15th. A separate “Reiwa Edison” campaign is slated for release in November.

In a behind-the-scenes making-of video released via social media, the duo discussed the unique direction of the ads, noting that some shots only show half of their faces. Fukazawa commented on the bold creative choice, remarking, “I am an idol, but in the commercial, they only show half my face.”

The members also shared personal insights during interviews, including a new food pairing discovery: adding boiled dumplings to miso soup. The making-of footage has gained significant attention on social media, with fans praising the chemistry between the two performers.

Entities

Osaka Ohsho · Shota Watanabe · Snow Man · Tatsuya Fukazawa