Soft2Bet expands iGaming B2B technology and gamification solutions

Soft2Bet, an international iGaming technology company founded in 2016, provides B2B solutions including casino and sportsbook platforms, Player Account Management, CRM, and payment integrations. The company’s technology supports over 12,500 games from hundreds of providers and facilitates more than 1 million live events annually.

To drive long-term user engagement, Soft2Bet integrates gamification directly into its unified platform architecture. Rather than treating it as a separate feature, the company incorporates missions, progress levels, leaderboards, and challenges into the core product structure. This approach allows for a configurable environment that supports over 20 languages and more than 70 payment methods, ensuring a consistent user experience across different digital services.