Solo Sikoa sees rising WWE merchandise sales amid character shift

Solo Sikoa is experiencing a surge in popularity and merchandise sales following a significant shift in his WWE character. Recent reports indicate that Sikoa’s transition toward a more charismatic, babyface role has resonated with fans, leading to an uptick in sales. A source from Fanatics noted that his recently released Funko Pop has performed better than expected.

This character evolution was highlighted on the August 17, 2026, edition of WWE RAW, where Sikoa attacked World Heavyweight Champion Roman Reigns with a Samoan Spike. The shift follows a period of interaction with Jey Uso, during which Sikoa utilized humor and specific catchphrases. WWE is reportedly planning to capitalize on this momentum by releasing new merchandise featuring the phrase ‘Pew Pew,’ inspired by Sikoa’s recent character presentations.