Spain's luxury hotel sector adds 8,000 new rooms in the Canary Islands

The EY‑Parthenon Hotel Property Telescope 2026 report forecasts that the Canary Islands will see 29 new hotel projects delivering roughly 8,000 additional rooms, with three‑quarters of the new capacity allocated to four‑ and five‑star properties. The region will host about 3,900 luxury rooms, representing 75% of the total new supply, and 1,685 five‑star rooms – 17% of Spain’s national five‑star inventory.

Across Spain, four international hotel groups dominate the luxury segment. Marriott leads with 13 hotels and 2,410 rooms, followed by Hyatt’s 10 hotels and 2,244 rooms, Accor’s four hotels and 1,002 rooms, and IHG’s five hotels and 983 rooms. Together, these “big four” operate roughly 6,639 rooms, accounting for nearly 80% of the upscale market, while other luxury brands hold the remaining capacity.