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Spider‑Man: Brand New Day movie opens with Japanese premiere and Hi‑Chew tie‑ins
The Marvel film "Spider‑Man: Brand New Day" opened in Japan with a premiere on July 30 in Tokyo, where the Japanese‑market theme song "Brand New" was performed by the band Mrs. GREEN APPLE. The group also attended the world premiere in Los Angeles. The picture is slated for a simultaneous July 31, 2026 release in the United States and Japan.
Mrs. GREEN APPLE’s song quickly rose to the top of Apple Music Japan’s Top 100 and Spotify Japan’s Top 50, and it logged more than 12 million streams in a single week – a milestone not seen since Arashi’s 2026 record. Streaming services such as Amazon Prime Video and Netflix do not yet carry the film; a home‑video launch is expected later.
Confectionery maker Morinaga launched a "Hi‑Chew × Spider‑Man: Brand New Day" promotional campaign. The effort includes a social‑media quiz, limited‑edition packaging, and a contest in which five winners will have a Spider‑Man costumed performer visit their homes. Additional prizes include branded mobile batteries, tumblers and store‑credit points, and the campaign is supported by ads in major Japanese train stations.
Entities
Hi‑Chew (candy brand) · Marvel Studios · Morinaga & Co. · Mrs. GREEN APPLE (band) · Spider‑Man (character) · Spider‑Man: Brand New Day · Spider‑Man: Brand New Day (film) · Tom Holland · Tom Holland (actor)
Claims
What the coverage asserts, and how many sources carry each claim.
- [○ 1 SOURCE] Mrs. GREEN APPLE performed the Japanese theme song 'Brand New' for the film. hochi.news
- [○ 1 SOURCE] Spider‑Man: Brand New Day will be released on July 31, 2026 simultaneously in the United States and Japan. www.tokyoheadline.com
- [○ 1 SOURCE] As of now the film is not available on Amazon Prime Video or Netflix. endride.jp
- [○ 1 SOURCE] The song achieved over 12 million streams in a single week, the first such figure since Arashi in March 2026. hochi.news
- [○ 1 SOURCE] Mrs. GREEN APPLE attended the Japanese premiere on July 30 in Tokyo and the world premiere in Los Angeles. www.thefirsttimes.jp
- [○ 1 SOURCE] The song 'Brand New' topped Apple Music Japan’s Top 100 and Spotify Japan’s Top 50 charts. hochi.news
- [○ 1 SOURCE] The Hi‑Chew collaboration includes limited‑edition packaging, mobile‑battery and tumbler merchandise, and promotional ads at major train stations in Tokyo, Osaka and Nagoya. news.cube-soft.jp
- [○ 1 SOURCE] Morinaga’s Hi‑Chew candy launched a collaboration campaign with the film offering a contest where five winners will have a Spider‑Man performer visit their homes. getnews.jp