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[CULTURE] · South Korea · 2 sources

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Sports Toto announces short-form video contest to promote public interest

Korea Sports Leisure, the trustee of Sports Toto, has announced the ‘2026 Sports Toto Short-form Video Contest’ to promote the public interest value of the organization and foster a healthy sports culture. The contest is open to individuals or teams of up to four people, aged 19 and older, residing in South Korea.

Participants are encouraged to create creative short-form videos illustrating how Sports Toto contributes to society, such as through the support of youth athletes, disabled sports, the construction of community sports facilities, and video review systems in professional sports. The slogan for the event is ‘How to cheer for sports, Sports Toto.’

Applications are being accepted until September 28. Winners will be selected based on relevance, creativity, completeness, and usability, with a total prize pool of 4 million won. The final winners will be announced on October 13, and the winning content will be featured on Sports Toto’s official social media channels.

Entities

Korea Sports Leisure · Korea Sports Promotion Foundation · Sports Toto