SSG.COM reports sevenfold increase in Baro Quick daily orders

SSG.COM has reported significant growth for its ‘Baro Quick’ service, a quick-commerce platform that delivers E-Mart products to customers within approximately one hour, marking its first anniversary.

In August, the average daily number of orders for Baro Quick increased approximately sevenfold compared to the initial three-month period following its launch. The number of customers ordering the service grew fivefold compared to the first month of operation, with 51% of customers making a repeat purchase within six months. Additionally, about 10% of customers have ordered the service three or more times.

The service has expanded its product range from 6,000 items at launch to 18,000 items, moving beyond fresh and processed foods to include prepared meals and household goods. Delivery hubs are also set to expand from 19 locations to 90 locations by the end of the month. Food products, specifically fresh and processed items, accounted for 93% of sales between January and August.