Stella McCartney debuts SS27 collection at Paris Fashion Week

At Paris Fashion Week, Stella McCartney presented her Spring/Summer 2027 collection, which drew inspiration from the ocean through fluid silhouettes and marine-inspired textures. The runway marked the return of model Miranda Kerr, who appeared on the catwalk for the first time in nine years.

For the beauty and hair direction, hairstylist Eugene Souleiman collaborated with Moroccanoil to promote a natural, individualized aesthetic. Rather than imposing a single uniform style, the team focused on enhancing each model’s existing texture, length, and cut. Key looks included softly straightened hair with natural movement, individualized curls, and a “perfect imperfect bob” designed to look hydrated and effortlessly cool.