Surrey launches tourism value study for local businesses

The City of Surrey, Discover Surrey, and the Surrey Hotel and Motel Association have launched a Value of Tourism and Strategic Tourism Development Study. The initiative, conducted in partnership with Nordicity and Happy Cities, aims to quantify the economic impact of tourism in Surrey and identify ways to improve tourism planning and investment.

Local business owners are encouraged to participate in a survey to provide perspectives on making Surrey a more effective destination for visitors and investment. The deadline for survey completion is September 15. Following the survey, stakeholders will be invited to participate in focus group sessions throughout September to discuss future opportunities, challenges, and priorities for the region.