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[BUSINESS] · Austria, Germany · 2 sources

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Swarovski and mandanda unveil new lab‑grown diamond jewellery lines

German lab‑diamond producer Nevermined supplied colour‑graded, lab‑grown diamonds for mandanda’s "Own Your Brilliance" campaign, which features international model Romee Strijd as the face of the collection. The campaign highlights fancy coloured stones made in Germany with certified green electricity and is aimed at jewellery retailers seeking differentiated products.

Swarovski expanded its Created Diamonds Octagon Collection for 2026, adding new rings, necklaces, bracelets and earrings that incorporate its proprietary octagonal cut. Designed by creative director Giovanna Engelbert, the line reinforces Swarovski’s brand‑specific "Created Diamonds" narrative and targets a younger, design‑oriented consumer base.