Taco Bell to expand into Paraguay with first location in 2026

Taco Bell is set to enter the Paraguayan market through an agreement with South Food S.A. The first restaurant is scheduled to open in the food court of the Paseo La Galería shopping center by late 2026.

Following the initial opening, the company plans to expand its presence within the first 12 months by opening two additional locations in Asunción, Ciudad del Este, and Pedro Juan Caballero. This expansion joins other international brands like Pizza Hut and KFC, which currently operate 47 locations across the country.