Taiwan Creative Content Fest highlights cross-platform IP potential

At the Taiwan Creative Content Fest (TCCF) in Taipei, industry experts and researchers discussed the growing potential for cross-platform intellectual property (IP) development. Data presented by the Taiwan Creative Content Agency (TAICCA) indicates that Taiwanese audiences show strong engagement across multiple mediums, including film, television, music, and gaming.

Research from TAICCA suggests that romance is a particularly strong genre for cross-platform expansion, showing significant links to comics, popular music, and mobile gaming. While Taiwanese productions often focus on themes of family, everyday life, and romance, foreign content tends to emphasize action, fantasy, and suspense.

Companies like IPis Innovation are already implementing strategies to expand original stories from books into stage plays, series, and even lifestyle products like fragrances and travel itineraries. This approach, modeled partly on the South Korean development strategy, uses stage productions to test audience demand before committing to larger screen adaptations or brand partnerships.