Taiwan Tourism Administration launches repeat visitor incentive campaign

The Taiwan Tourism Administration is launching a new campaign, ‘Taiwan Revisit, Double the Fortune!’, to encourage international travelers to return to the country. Running from October 10, 2026, to March 31, 2027, the initiative offers weekly lucky draws for eligible independent travelers who have previously visited Taiwan since January 1, 2023. Winners can receive NT$5,000 for use during their stay. Additionally, companions of repeat travelers who have not visited before may be eligible for NT$3,000.

To promote this initiative, officials including Cheng Chih-hung, head of the International Division, have been engaging with tourism operators in Singapore and Malaysia. The strategy focuses on mature markets like Singapore, where many travelers have already visited Taiwan, by providing new incentives to drive repeat visits. The administration aims to leverage Taiwan’s diverse offerings, such as low-carbon cycling tours and cultural experiences, to remain competitive against other Asian destinations.