Taiwanese tea brands launch new fragrance and skincare collaborations

Taiwanese lifestyle and fragrance brands are launching new product lines inspired by tea culture in collaboration with Japanese entities.

P. Seven, a Taiwanese tea perfume brand, has announced its ‘Goucha Series,’ a collection that blends Japanese and Taiwanese tea scents. Developed in collaboration with Kyoto-based Fukujuen’s CHA Research Center, the series utilizes tea leaf extracts from Fukujuen green tea. The collection includes scents such as Gyokuro combined with Biluochun tea and Matcha paired with Jin Xuan Oolong. The series is scheduled for a pre-release at the Salon de Parfum 2026 held at Isetan Shinjuku starting October 7, 2026.

Separately, the Taiwanese lifestyle brand DAYLILY, in partnership with Kracie, is releasing the ‘Taiwan Tea Hand Serum Cream’ on October 12, 2026. This product line features three distinct scents inspired by Taiwanese tea: Rose Oriental Beauty Tea, Jasmine Oolong Tea, and Alishan Milk Tea. The collaboration aims to combine DAYLILY’s expertise in Taiwanese herbal medicine with Kracie’s research and development capabilities.