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Tarcitrus brand transforms Tarsus citrus into value-added products
Ahenk Arkan, a producer from Tarsus, has launched the brand Tarcitrus to transform local citrus fruits into high-value products. Utilizing the region's geographical indications, Arkan produces a variety of goods including jams, natural colognes made from citrus peels, sour citrus, and soaps.
Arkan's business model includes a boutique cafe concept that serves both her own products and those from other natural producers. The brand name Tarcitrus is derived from the first three letters of Tarsus and the word 'citrus'.
The Mersin Metropolitan Municipality, through its Department of Women and Family Services, has supported Arkan's efforts by providing producer stands and training. These initiatives aim to increase brand recognition for local women and foster cooperation among female entrepreneurs in the region.
Entities
Ahenk Arkan · Mersin Metropolitan Municipality · Tarcitrus · Tarsus
Claims
What the coverage asserts, and how many sources carry each claim.
- [● 3 SOURCES] Ahenk Arkan has established a brand named Tarcitrus to process Tarsus citrus fruits. www.aydinses.com · gazeterize.com · www.aksiyon.com.tr
- [● 3 SOURCES] The Mersin Metropolitan Municipality provides support to female producers through stands and training programs. www.aydinses.com · gazeterize.com · www.aksiyon.com.tr
- [● 2 SOURCES] The Tarcitrus brand has officially received its trademark registration. www.aydinses.com · www.aksiyon.com.tr
- [● 3 SOURCES] The product range includes cologne, jam, sour citrus, and soap made from citrus peels and essences. www.aydinses.com · gazeterize.com · www.aksiyon.com.tr
- [● 2 SOURCES] Arkan operates a boutique cafe concept alongside her production business. www.aydinses.com · www.aksiyon.com.tr